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An exploration of approaches to commercialisation that are intrinsic to professional practice in creative disciplines, in this course, students learn how to create an effective value proposition as part of their creative strategy. Students learn research methodologies, including market and competition analysis, to test market viability via theoretical tools relating to new ideas and innovation.
Note: You may enrol in a postgraduate course (that is a 700-, 800- or 900-level course) if you meet the prerequisites for that course and have been admitted to a qualification which lists the course in its schedule.
|2020||Semester One full semester||Internal||Wellington Campus|
|2021||Semester One full semester||Internal||Wellington Campus|
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