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Bachelor of Business (Management)

Key facts

  • Available at Auckland
  • Available at Manawatū
  • Available via Distance Learning
  • Available for international students studying in NZ or via distance learning

Lead the change you want to see

Become a manager or entrepreneur that empowers others and makes a real difference to the future nationally or internationally.

Find out more about the Bachelor of Business parent structure.

What is it like?

Part of being a manager or entrepreneur is being able to be a nimble and quick thinker, able to analyse situations effectively, consider priorities and make great decisions, often under pressure.

These are the sort of skills you will learn in Massey University’s Bachelor of Business (Management).

A new way of learning

Studying management at Massey will give you a great grounding in the latest management principles. But the most unique part of your study in management at Massey is the way we teach you to think.

We’ll help you to think independently and analytically, understanding how to use the information you have at hand, to solve issues that you face.

This critical approach forms the basis of our management programme. You will study areas including:

  • The latest research outcomes and strategies for decision making and problem solving
  • Organisational design
  • Long-term business strategies
  • Control systems
  • Culture and politics in organisations
  • Management information
  • The constraints of managers in national and international environments

This will help you understand current management theories and strategies. We then help you put it into context, encouraging discussion with your lecturers, tutors and fellow students to understand the realities of business today.

Learn from leading business experts

The Massey Business School is one of the country’s leading and largest business schools and is AACSB accredited.

Massey University’s business and management studies ranks in the top 300 (by QS (Quacquarelli Symonds) rankings). We are ranked No.1 in New Zealand and in the top 150 universities worldwide for our business administration, communication and finance programmes by ShanghaiRanking.

Our lecturers and professors are actively researching both nationally and internationally, bringing the most relevant developments in business theory and practice to the classroom.

Relevant to potential employers

You will emerge from your studies with management skills that are relevant to potential employers. Employers want people who can think critically, communicate well and deal well with other people through both written and face-to-face communication.

The Bachelor of Business will give you the leadership, communication and critical thinking skills that will make you a sought-after employee.

The Bachelor of Business will give you skills you can use in many different types of businesses or your own entrepreneurial ventures, in New Zealand and around the world. You will be someone that has a sound base in the business fundamentals of accounting, economics, finance, management, marketing, law and communication.

Wide range of knowledge

You will be able to take advantage of Massey’s expertise in all areas of business, like small business and entrepreneurship, human resource management, communications and marketing. That means you will graduate with a broad knowledge of general business practice and will be prepared for management roles across business.


There are a large number of scholarships available to first year and current Massey University business students including hardship and sports-related scholarships.

Our Future Leaders Scholarship is a prestigious scholarship to recognise emerging leaders enrolling in full-time business, communication and agricommerce programmes at Massey University.


A good fit if you:

  • Are a strong leader
  • Think clearly and analytically
  • Enjoy working with diverse people in local and international contexts
  • Know how to bring out the best in those around you
  • Take the initiative to achieve the things that are important to you
Phoebe Lang
Bachelor of Business Studies
(Marketing and Management)
Marketing Coordinator - KiwiRail Scenic Journeys

“I really valued the broad foundation of Massey’s business degree…”

I finished my studies at Massey and began work at KiwiRail pretty much straight away in January of the following year.

At KiwiRail Scenic we have a small marketing team, so my role is all encompassing! I’m responsible for supporting our marketing manager and ensuring we meet deadlines, have strong briefs, produce quality work, have efficient planning in place and ensure all core marketing functions are addressed on a day to day basis. I work closely with colleagues throughout the business, as well as coordinate work and relationships with external suppliers. It’s a definite case of ‘no two days are ever the same’.

My degree enabled me to gain my foot in the door to the industry, and the opportunities provided by Massey allowed me gain valuable skills and workplace experience. The combination of academic achievement and work experience (particularly through the Internship program) gave me an advantage over other grads in a competitive job market.

I thoroughly enjoyed my three years at Massey - a great learning environment, plenty of academic choices, the friendly Palmerston North campus and easy student living.


Your management major will prepare you for a career growing businesses, implementing new ideas and developing your skills and those of others to effect positive change in the world around you. Some examples of companies that have employed recent graduates of the programme:

  • Air New Zealand
  • ASB Bank Ltd
  • BP Oil (NZ) Ltd
  • Child Youth and Family
  • EziBuy Ltd
  • Fuji Xerox (NZ) Ltd
  • Glaxo Wellcome (NZ) Ltd
  • Housing NZ Ltd
  • Kmart New Zealand
  • Massey University
  • Mid-Central Health
  • New Zealand Defence Forces
  • Tourism New Zealand
  • Spark New Zealand
  • Toyota (NZ) Ltd
  • Tui Foods Ltd

Contact us Mon - Fri 8:30am to 4:30pm 0800 MASSEY (+64 6 350 5701) TXT 5222 Web chat Staff Alumni News Māori @ Massey