New information following the change in COVID-19 alert levels.

Master of Management (Communication)

Key facts

  • Available at Wellington
  • Available via Distance Learning
  • Name change from Communication management
  • 1-year offering on the Manawatū campus
  • Available for international students studying in NZ or via distance learning

Move into a new career

The Master of Management will increase your business knowledge to help move your career in a new direction. You don’t have to have a qualification in business to undertake this master’s.

Find out more about the Master of Management parent structure.

What is it like?

If you do not have previous communication experience, but have found yourself a manager of communications staff, or if you are looking at moving into a management role in the communications area, Massey’s Master of Management (Communication) will give you the in-depth knowledge and skills you need. 

Communication is about understanding and strategically managing all communication channels within an organisation.

This is a constantly growing area, with social media, web, text, chat and apps giving increasing numbers of ways to communicate to both an external and internal audience. A role in communication management can be very demanding and involves an ability to multi-task and constantly re-prioritise. It is a vital role within an organisation, helping the effectiveness of all communication channels.

This qualification is very focussed on communication versus some of our other postgraduate qualifications that look at communications in a broader context.

You do not need previous qualifications in communication management to study a Master of Management.

Now available to complete in a shorter time (one year)

There is the ability in this specialisation (endorsement) to complete your study in just one calendar year instead of 18 months.  This is available if you study the Master of Management at the Manawatū campus and complete your final course (Part Two) over Summer School. See the planning tab for more information.

Internationally recognised

Massey University’s business and management studies ranks in the top 250 and communication and media studies ranks in the top 150 world-wide (by QS (Quacquarelli Symonds) rankings).

We are ranked No.1 in New Zealand and in the top 150 universities worldwide for our business administration, communication and finance programmes by ShanghaiRanking.

Learn from our experts

You will learn from our business experts - Massey University is the largest and one of the most highly respected management schools in New Zealand. You will be joining the longest standing marketing school in the country, with internationally-ranked academics.

You will take the next step of management study from your undergraduate qualification. Massey’s Master of Management will give you an international perspective on management, building on your communication skills to learn how to work with management at a senior level.


Massey offers you access to world-leading expertise across a broad range of specialisations, including marketing, media, humanities, business, organisational studies, social sciences, health, and science.

A specialist communication university

We have the longest-running communication programme in New Zealand, the largest numbers of students in any university communication programme and the most options for communication-related study. Massey University’s graduates have a long-standing reputation for excellence in both theory and practice.

Rigorous study

The Master of Management is a rigorous programme, where students are expected to achieve at a high level. This is reflected in the quality of our graduates, and contributes to the reputation of the qualification.  It is a professional qualification.

Note, if you wish to progress to a PhD upon completion, Massey’s Master of Business is a research-based degree that is a better pathway to a doctorate.

Why postgraduate study?

Postgraduate study is hard work but hugely rewarding, empowering you to produce your best creative, strategic and theoretical ideas. The workload replicates the high-pressure environment of senior workplace roles. Our experts are there to guide but you will find that this programme demands more in-depth and independent study.

If you wish to progress to a PhD upon completion, you should enrol in a Master of Business.

Not just more of the same

Postgraduate study is not just ‘more of the same’ undergraduate study. It takes you to a new level in knowledge and expertise.

Take less of your time

The Master of Management is a 180 credit programme, so you can complete this qualification in 1.5 years of full-time study. If you study part-time the qualification takes between 2.5 and five years.


A good fit if you:

  • Already have an undergraduate degree (does not have to be business),
  • Are interested in the ‘big picture’ of communication and how the different elements work together
  • Would like to learn the skills that will help progress your career into management or a higher level of management from your current role
  • Are interested in a professional practice qualification that is primarily a taught programme
Michele Hider
Master of Management (Communication) With Distinction
Graduated in 2015
Communications Consultant, Company Director, Priority Communications

“Just because you’ve been doing something a long time, doesn’t mean you know it all. Public relations is an ever-changing industry and there is always something new to learn…”

After Christchurch’s 2011 earthquake, I felt like I needed to do something positive and I’d always wanted to do a master’s degree. We had to move out of our home before it was rebuilt and renting meant I had a bit more free time. Studying gave me something new to focus on.

I’ve worked in communications for more than 25 years but I wanted to extend my theoretical knowledge, especially in areas of interest such as crisis communication.

Massey University’s extramural programme appealed as I was initially contracting for a few organisations and no two days were the same. I wouldn’t have been able to attend lectures. Distance learning was perfect for me - it is such a good way to learn when you have a busy working and family life.

I am always recommending Massey for the flexibility it offers working people. I absolutely loved how you could order books from the library online and they would just turn up on your doorstep. The online discussions with lecturers and fellow students to talk about assignments were also great.

For the practical part of my degree, I investigated how Birthright Christchurch could raise its profile through public relations. It was a hugely satisfying way to apply my university learning and practical experience.

In 2013, I set up Christchurch-based PR agency, Priority Communications. Hopefully my new master’s illustrates my willingness to keep learning.


Stand out from the rest

A master’s helps you stand out in the employment market. But postgraduate qualifications are becoming more common - a Public Relations Institute of New Zealand study showed that over 40% of PR practitioners now have a postgraduate degree. Now is the time to undertake this qualification!

Sought after by employers

International trends are for employers to reward postgraduate study well, especially in larger enterprises. The skills you learn are increasingly recognised as setting you apart from other potential employees.

Earn more

A 2017 Ministry of Education publication The post-study earnings and destinations of young domestic graduates, found that in New Zealand:

  • Young master’s graduates earn more than one and a half times more than the national median (five years after study)
  • Earnings and employment rates increase with the level of qualification completed
  • Five years after completion, the median earnings of young master’s graduates are 15% higher than for those with a bachelor’s degree.

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